Real Estate

Real Estate Lead Management

Property agency automated lead capture from 4 channels, AI-scored prospects, and personalized follow-ups — doubling their conversion rate.

CRMMulti-ChannelAI AgentsLead Scoring

The Challenge

A property agency received inquiries from their website, LINE, Facebook Messenger, and walk-ins. Leads were tracked in a shared Google Sheet with no scoring, no automated follow-ups, and agents frequently contacted the same prospect twice.

The Solution

UniCore CRM captures leads from all 4 channels into a unified pipeline. The Growth Agent scores each lead based on budget, timeline, and engagement signals. The Comms Agent sends personalized property recommendations based on RAG-indexed listing data, and Kafka workflows auto-assign leads to agents by territory.

Key Features Used

✓Unified lead inbox from website, LINE, Facebook, and manual entry
✓AI lead scoring (0-100) based on budget, timeline, engagement
✓Territory-based auto-assignment via Kafka workflows
✓Comms Agent sends personalized property matches
✓RAG knowledge base with 2,000+ active listings
✓Duplicate detection and merge for repeat inquiries

Results

2x increase

Lead conversion rate

< 5 min

Response time (all channels)

-95%

Duplicate contacts

2,000+

Listings indexed for AI matching

“Leads used to fall through the cracks. Now every inquiry gets scored, assigned, and followed up within minutes.”

Agency Director — Property Agency, 15 agents

Tech Stack

ERP Service (CRM/Contacts)Kafka Workflow EngineGrowth Agent (lead scoring)Comms Agent (LINE, Facebook)RAG / Qdrant (property listings)AI Engine (GPT-4o)

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